More leads was never the problem.
More site visits is.
Meta Ads → site visits → bookings → and every outcome sent straight back to Meta, so your next campaign finds buyers, not browsers.
Built specifically for real estate developers running Meta Ads.
Set up with your own Meta account
See Plans & PricingSkyline Heights pipeline
Meta Lead
96
RM Assigned
71
Visit Booked
44
Visited
31
Token Paid
12
38%
Site visit ratio
₹1,180
Cost / site visit
Sent back to Meta via CAPI
31 visits + 12 tokens synced → next campaign targets buyers
Built for the projects you're actually selling
The real problem
Meta doesn't know the difference between a visit and a no-show
You don't get paid for a form submission. You get paid when someone walks the sample flat, likes the unit, and pays a token. Meta only ever sees the first step.
Your CP funnel and your Meta funnel don't talk to each other
Channel partners route their best leads by phone and WhatsApp. Meta only ever sees a form submission, so it can't tell a CP-vetted buyer from a browser who filled the form to see the brochure.
A ₹2 Cr tower and a ₹50L layout look identical to Meta
Without a signal for who actually walked the sample flat, Meta keeps the cost-per-lead low by finding more people who'll submit a form, not more people who can afford the unit.
No-shows are invisible to your ad account
A lead who confirms a Saturday slot and never turns up costs you an RM's afternoon and a wasted appointment, but Meta has no idea the visit didn't happen, so it keeps sending you more of the same.
Every stalled launch pushes cost-per-booking up
When targeting can't tell visit-ready buyers from tyre-kickers, spend drifts toward volume. Site visit ratio drops, RMs burn out on dead calls, and cost per token booking climbs every phase.
What actually moves the needle
Six ways Qualimize gets you more site visits
Not more leads, more people who actually show up to your sample flat, ready to talk budget.
Pre-visit WhatsApp reminders
Automatic confirmations at 24 hours and 2 hours before a scheduled visit. Fewer no-shows on your sample flat, without an RM manually chasing every slot.
Slot-based visit scheduling
Book visits against your sample flat's real availability, so weekends never end up with three families and one show unit.
Channel partner routing
A CP-submitted lead reaches the right RM in minutes, not after two days sitting in a WhatsApp thread, while the CP still gets full visibility on where their lead stands.
Ghost-lead win-back
Leads who went cold before visiting get pulled back into an automated re-engagement sequence instead of quietly falling out of the pipeline.
Visit-readiness scoring
AI flags which leads on today's call list are actually likely to book a visit this week, so your RM's first calls aren't wasted on the ones who never will.
Drive-to-site retargeting
Every completed visit is sent back to Meta, so it can retarget more people who look like your actual site-visit audience, not more people who just resemble a form-filler.
How it works
From a Meta lead to a smarter next campaign
Every booking starts as a Meta lead. Qualimize tracks what happens after the click, and sends the outcome straight back.
Meta lead comes in
A prospect submits your lead ad. It lands in Qualimize instantly, tagged to the exact project, tower, and campaign it came from.
RM calls and books a slot
The lead is auto-assigned to a relationship manager, who logs the call outcome and books a site visit slot in the same screen.
Visit confirmed, reminders go out
WhatsApp reminders fire automatically before the visit. The RM marks it complete the moment the buyer walks the sample flat.
Budget and unit fit confirmed
The RM records whether the buyer's budget actually matches the unit and tower they walked, separating serious buyers from window shoppers.
EOI or token paid
A token or EOI amount logged against the lead is the clearest signal of intent your pipeline can produce.
Sent back to Meta automatically
Qualimize pushes the site visit and the booking back to Meta through the Conversions API. No CSV exports, no manual uploads.
Your next campaign targets buyers, not browsers
Meta now has a real definition of who visits and who books, and starts finding more people who match that, phase after phase.
Built for real estate, only
Every module ties back to one thing: getting more real visits
Nine modules built around how residential and commercial project sales actually run, not a generic sales pipeline with a real estate label on it.
Meta Lead Ads Sync
Every lead from your campaigns lands in Qualimize the moment it's submitted, tagged by project, tower, and ad set.
Channel Partner Portal
CPs submit and track their own leads without calling your office, while your team keeps full control of routing and payouts data.
Site Visit Tracking
Log every visit against the sample flat and unit shown. This one event is what starts the feedback loop back to Meta.
Sample Flat Slot Management
See real-time availability across projects and towers so weekend visits never get double-booked.
Follow-Up Automation
Scheduled follow-ups keep RMs on every lead through the full cycle, from first call to token payment.
WhatsApp Integration
Visit reminders, payment plan documents, and booking updates sent straight from the pipeline, where buyers actually respond.
Offline Conversion Tracking
Site visits, qualified budgets, and token bookings are sent back to Meta via the Conversions API, automatically.
AI Visit-Readiness Scoring
Surface which leads are worth a same-day call today, based on patterns from your own project's actual bookings.
Project-Wise Performance
Site visit ratio, no-show rate, and cost per booking, broken out by project and tower, not buried in one account-wide number.
Pricing
One plan. Every feature. No per-project surcharge.
Run it across as many projects and launches as you like for one flat price. Book a demo and start with a 14-day free trial, no credit card required.
Monthly
Billed monthly · GST inclusive
- Lead Management
- Team Management
- Follow-ups
- CRM Dashboard
- Analytics
- Meta Ads Integration
- Permissions
- Workflow Automation
6 Months
₹1,583/mo · GST inclusive
- Lead Management
- Team Management
- Follow-ups
- CRM Dashboard
- Analytics
- Meta Ads Integration
- Permissions
- Workflow Automation
See full pricing details.
Not another CRM
A CRM stores your leads. Qualimize teaches Meta who your buyers are.
The pipeline is just the system that captures what happens on the ground. The real product is what happens to that data next.
Traditional CRM
- Stores whatever leads land in it
- Assigns leads if someone remembers to
- CP leads tracked in a separate spreadsheet
- Notes nobody reads before the next call
- Never tells Meta who actually visited or booked
Qualimize
- Every lead tagged by project, tower, and source
- CP and Meta leads routed the same way, instantly
- Site visits and no-shows tracked as they happen
- Tokens and EOIs logged the moment they're paid
- Every outcome sent back to Meta automatically
- Each campaign learns more than the last one
FAQ
Questions developers actually ask us
Once Meta receives your real site-visit and booking data through the Conversions API, it stops optimizing toward form fills and starts optimizing toward the audience that actually visited. Combined with WhatsApp reminders that cut no-shows and slot scheduling that keeps your sample flat from double-booking, the whole funnel, not just the ad, is built around getting more confirmed visits.
No. CP leads flow into the same pipeline as your Meta leads, routed to the right RM the same way. You get one view of your full funnel, Meta and CP, instead of chasing two separate systems.
No. Our team connects your Meta Business account and sets up the Conversions API mapping during onboarding. Your RMs only ever touch the lead pipeline, scheduling visits and logging outcomes as they happen.
Most developers see a shift in delivery within a few weeks of site visit and booking data flowing back consistently. The faster your RMs log outcomes, the faster the algorithm learns what a real buyer looks like for your project.
Yes. Every lead, visit, and booking is tagged to its project and tower, so site visit ratio, no-show rate, and cost per booking are all reportable per project, not just blended across your whole ad account.
No-shows are tracked as their own outcome, not just left open. They drop into an automated win-back sequence instead of silently going cold, and that no-show signal never gets sent to Meta as a positive outcome.
Your next launch deserves buyers who show up.
Book a 20-minute walkthrough and our team takes you through the site-visit feedback loop, set up against your own Meta account and your own project.